North Suffolk Cardiology
Opportunity:
This cardiology center is a busy, 30-year-old practice with more than 35,000 active patients, with a full-service approach employing state-of-the-art technology and expertise. They were intrigued with the idea of improving their patient reactivation and relationships with state-of-the art techniques as well.
Solution:
The administrator of the practice had used Brevium in previous positions with other specialties. The practice chose to use staff calls for outreach to patients. At one point, the administrator needed to scale back Brevium use while the staff came up to speed on a major project. Despite this, he noted, “I checked our numbers today. We’ve run Brevium for three months again – we’ve booked 622 appointments! Amazing!”
Quick look
- Specialty: Cardiology
- Number of providers: 22
- Number of locations: 5
- Stony Brook, NY
Summary:
Brevium’s patient reactivation software helped North Suffolk Cardiology achieve its goal of providing high-quality cardiology care to the community, as well as validating the previous experience of the administrator.
- 565 contacts with patients made within 3 months with an average conversion rate of 18.9%
- Conditions included arrhythmia, cardiomyopathy and coronary heart disease
- 14.9x ROI in 3 months after Brevium was scaled up
- $67,682 in additional revenue in 3 months after Brevium was scaled up
“Brevium is the best marketing spend I have ever made. It’s a great data mining tool. I’m able to measure ROI efficiently, whereas most programs make this difficult. On a 1 – 5 scale, Brevium is a 10!”
Kevin Kelly, Administrator, North Suffolk Cardiology
